Question 1

The following are characteristics of airport hotels EXCEPT:

Accepted Answer

A)  200 -600 rooms
B)  budget focused
C)  full service
D)  airport shuttle service B

Question 2

The benefits of franchising include all of the following EXCEPT:

Accepted Answer

A)  set of plans and specifications for building
B)  participating in the volume purchasing discounts
C)  national advertising
D)  high fee percentages charged by credit card companies D

Question 3

Purchasing the right to use a company's trademark and copyrighted materials is known as

Accepted Answer

A)  leasing
B)  a partnership
C)  franchising
D)  syndication

Question 4

The fastest growing segment of the travel industry is

Accepted Answer

A)  cruise ships
B)  resort hotels
C)  city center hotels
D)  vacation ownership

Question 5

Mixed use hotel development indicates that a hotel

Accepted Answer

A)  is near transportation
B)  can be used for meetings and lodging
C)  serves food
D)  may also have residences

Question 6

Hotels that are typically furnished,have a well -stocked kitchen,and cater to guests staying for longer periods of time are

Accepted Answer

A)  extended -stay hotels
B)  convention hotels
C)  full service hotels
D)  boutique hotels A

Question 7

Hotels and motels that are part of a ________ share a centralized reservation system and a common image,logo or advertising slogan.

Accepted Answer

A)  proprietorship
B)  referral association
C)  franchise
D)  REIT

Question 8

List three popular forms of ownership used in the lodging industry that allow for rapid expansion.

Accepted Answer

Franchisin...

Question 9

Corporations that operate a hotel without capital outlay in exchange for a percentage of gross sales are known as

Accepted Answer

A)  leasing companies
B)  vacation brokers
C)  franchisees
D)  management companies

Question 10

You own a three star hotel in an upscale area of town and find it necessary to upgrade to four -star to be competitive in your market.List and describe how you intend to accomplish the upgrade.

Accepted Answer

By Student answers should reflect the va...

Question 11

The primary growth and development strategy of hotels during the 1960's was

Accepted Answer

A)  referral associations
B)  franchising
C)  real estate investment trusts
D)  management contracts

Question 12

Compare and contrast the following concepts: franchise,partnership,leasing and syndication.

Accepted Answer

Students should cover the positive aspec...

Question 13

Hotels may be classified by

Accepted Answer

A)  size
B)  country
C)  type of recreational facilities
D)  Location,price and service

Question 14

Marriott builds a hotel for $34 million and sells it to a banking firm for $52 million.Marriott charges the banking firm 2 -4 % of gross revenues to operate the hotel.This business transaction is known as

Accepted Answer

A)  management contract
B)  Investment Partnership
C)  REIT
D)  franchising

Question 15

An organization that rates and classifies hotels and awards them Diamonds is the

Accepted Answer

A)  Exxon Excellence Association
B)  American Automobile Association
C)  United States Automobile Club
D)  American Hotel & Motel Association

Question 16

In franchising,the franchisee is granted rights to

Accepted Answer

A)  change the name of the business
B)  full ownership of the land
C)  use trademarks,operating procedures and other business procedures
D)  full ownership of the building

Question 17

Franchising fees vary according to the agreements between franchisee and franchisor but the usual fees are between ________ of room revenue

Accepted Answer

A)  4 and 5%
B)  5 and 6%
C)  2 and 3%
D)  3 and 4%

Question 18

Examples of hotel price classification include

Accepted Answer

A)  full service,mid -scale,extended stay,limited service
B)  city,resort,airport,freeway
C)  luxury,all suites,economy,budget
D)  spa,convention,casino,bed and breakfast

Question 19

List the six main types of hotels by price segment and give two examples of each.Outline a general profile of the typical customer for each segment.

Accepted Answer

In this question,the student needs to lo...

Question 20

Discuss marketability of the sustainable hotel industry.Discuss costs versus a standard hotel,guest demographic,and the positive or negative impact in the local community.

Accepted Answer

The student may discuss the cost of buil...

Exam 2: The Hotel Business

The following are characteristics of airport hotels EXCEPT:

Correct AnswerverifiedB

The benefits of franchising include all of the following EXCEPT:

Correct AnswerverifiedD

Purchasing the right to use a company's trademark and copyrighted materials is known as

Correct AnswerverifiedShow Answer

The fastest growing segment of the travel industry is

Correct AnswerverifiedShow Answer

Mixed use hotel development indicates that a hotel

Correct AnswerverifiedShow Answer

Hotels that are typically furnished,have a well -stocked kitchen,and cater to guests staying for longer periods of time are

Correct AnswerverifiedA

Hotels and motels that are part of a ________ share a centralized reservation system and a common image,logo or advertising slogan.

Correct AnswerverifiedShow Answer

List three popular forms of ownership used in the lodging industry that allow for rapid expansion.

Correct AnswerverifiedFranchisin...View AnswerShow Answer

Corporations that operate a hotel without capital outlay in exchange for a percentage of gross sales are known as

Correct AnswerverifiedShow Answer

You own a three star hotel in an upscale area of town and find it necessary to upgrade to four -star to be competitive in your market.List and describe how you intend to accomplish the upgrade.

Correct AnswerverifiedBy Student answers should reflect the va...View AnswerShow Answer

The primary growth and development strategy of hotels during the 1960's was

Correct AnswerverifiedShow Answer

Compare and contrast the following concepts: franchise,partnership,leasing and syndication.

Correct AnswerverifiedStudents should cover the positive aspec...View AnswerShow Answer

Hotels may be classified by

Correct AnswerverifiedShow Answer

Marriott builds a hotel for $34 million and sells it to a banking firm for $52 million.Marriott charges the banking firm 2 -4 % of gross revenues to operate the hotel.This business transaction is known as

Correct AnswerverifiedShow Answer

An organization that rates and classifies hotels and awards them Diamonds is the

Correct AnswerverifiedShow Answer

In franchising,the franchisee is granted rights to

Correct AnswerverifiedShow Answer

Franchising fees vary according to the agreements between franchisee and franchisor but the usual fees are between ________ of room revenue

Correct AnswerverifiedShow Answer

Examples of hotel price classification include

Correct AnswerverifiedShow Answer

List the six main types of hotels by price segment and give two examples of each.Outline a general profile of the typical customer for each segment.

Correct AnswerverifiedIn this question,the student needs to lo...View AnswerShow Answer

Discuss marketability of the sustainable hotel industry.Discuss costs versus a standard hotel,guest demographic,and the positive or negative impact in the local community.

Correct AnswerverifiedThe student may discuss the cost of buil...View AnswerShow Answer

Correct Answer
verified
B

Correct Answer
verified
D

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Hotels that are typically furnished,have a well ^-stocked kitchen,and cater to guests staying for longer periods of time are

Correct Answer
verified
A

Correct Answer
verified

Correct Answer
verified
Franchisin...
View Answer

Correct Answer
verified

You own a three star hotel in an upscale area of town and find it necessary to upgrade to four ^-star to be competitive in your market.List and describe how you intend to accomplish the upgrade.

Correct Answer
verified
By Student answers should reflect the va...
View Answer

Correct Answer
verified

Correct Answer
verified
Students should cover the positive aspec...
View Answer

Correct Answer
verified

Marriott builds a hotel for $34 million and sells it to a banking firm for $52 million.Marriott charges the banking firm 2 ^-4 % of gross revenues to operate the hotel.This business transaction is known as

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified
In this question,the student needs to lo...
View Answer

Correct Answer
verified
The student may discuss the cost of buil...
View Answer