FiltersDone

Question type

Essay

Multiple Choice

Short Answer

True False

Matching

Exam 13: Qualitative Understanding of Communication Behavior: Interviews, Focus Groups, and Ethnography

Show Answer

Share

---

All types

Filters

Study FlashcardsPractice ExamLearn

Question 31

Essay

Review LaterAdd Note

Review Later

Discuss the advantages and disadvantages of audio- or video-recording interviews.

Correct Answer

verified

Audio- or video-recording interviews and...

View Answer

Show Answer

Question 32

True/False

Review LaterAdd Note

Review Later

A disadvantage of qualitative research is that the reliability can be brought into question.

Correct Answer

verified

Show Answer

Question 33

Multiple Choice

Review LaterAdd Note

Which of the following is NOT a unit of Hymes's SPEAKING model?

Which of the following is an advantage of qualitative methods?

Qualitative data cannot be analyzed using computer software.

Descriptive notes record the specific methods an ethnographer uses to gather data.

Typically, observational studies record and interpret individual and group behaviors in an experimental setting.

In Dell Hymes's ethnography of communication, a speech community is ______.

Explain with examples each of the following question types defined by James Spradley: descriptive questions, structural questions, and contrast questions.

In Dell Hymes's ethnography of communication, a communicative act is

Analytic notes are the notes an ethnographer writes to make sense of or interpret raw data and observations.

A strength of focus groups is that researchers observe human communication in its natural settings.

Respondents are research participants defined as being able to talk about others as well as about themselves.

The reliability of focus group results can be answered by running a second focus group and comparing the results with those from the first group.

Explain the differences between unstructured, semi-structured, and structured interviews.

Respondents are research participants defined as speaking only for themselves.

A researcher's dress, language, body language, vocabulary, status, and gender might all affect the outcome of the interview.

Name and describe the four relationships between researcher and informants identified by Gold.

Interviews generally consist of a series of questions asked by a researcher in order to elicit information he or she is interested in.

Preconceived categories are essential for the analysis of qualitative data.