Question 1

One of the best known uses of data analytics in business is:

Accepted Answer

A)   overdue bill collection.
B)   hiring employees.
C)   targeting market communications to specific customers.
D)   hiring consultants. C

Question 2

Descriptive, predictive, and ________ are the three main types of analytics.

Accepted Answer

A)   adaptive
B)   comparative
C)   prescriptive
D)   decisive

Question 3

Companies learn a lot about customers because they leave clues in all of the following ways EXCEPT:

Accepted Answer

A)   actions taken when navigating a company website.
B)   how they write code.
C)   searches with search engines.
D)   making comments about the company on social media.

Question 4

Allowing users to dive deeper into the view of data with online analytical processing (OLAP)  is an important part of:

Accepted Answer

A)   predictive analytics.
B)   descriptive analytics.
C)   prescriptive analytics.
D)   comparative analytics.

Question 5

Discuss some of the technologies enabling infrastructure advances in data management

Accepted Answer

Some of the technologies are: Massively ...

Question 6

Many developing countries are using advanced applications of analytics to utilize data collected from mobile devices.

Accepted Answer

A) True 
 B)False

Question 7

Application of statistical and computational methods to predict data events is:

Accepted Answer

A)   predictive analytics.
B)   descriptive analytics.
C)   prescriptive analytics.
D)   comparative analytics.

Question 8

________ are examples of Business Intelligences and Analytics 3.0 because they have millions of observations per second.

Accepted Answer

A)   Administrative systems
B)   Web-based interaction logs
C)   Web-based customer platforms
D)   Smartphones

Question 9

________ are not used for querying and analyzing data stored in data warehouses.

Accepted Answer

A)   Word processing programs
B)   OLAP tools
C)   MOLAP tools
D)   Dashboard tools

Question 10

Smartphones can produce millions of observations per second making them Business Intelligence and Analytics 3.0.

Accepted Answer

A) True 
 B)False

Question 11

The applications of analytics are not just limited to business but extend to a wide-array of human activity.

Accepted Answer

A) True 
 B)False

Question 12

________ is arguably the most common concern by individuals regarding big data analytics.

Accepted Answer

A)   Saving money
B)   Taking up large amounts of computer storage
C)   Personal privacy
D)   Processing time

Question 13

Analytics are typically divided into three major categories (i.e. descriptive analytics). Describe each category and provide an example question that each category would address.

Accepted Answer

Analytics are divided into descriptive, ...

Question 14

Using data to predict events is an example of predictive analytics.

Accepted Answer

A) True 
 B)False

Question 15

Customers leave clues about their preferences when navigating a company's Web site.

Accepted Answer

A) True 
 B)False

Question 16

All of the following are categorizations of human activity affected by big data analytics EXCEPT:

Accepted Answer

A)   business.
B)   science and technology.
C)   security and public safety.
D)   trash collection.

Question 17

When online analytical processing (OLAP)  studies last year's sales, this represents:

Accepted Answer

A)   predictive analytics.
B)   descriptive analytics.
C)   prescriptive analytics.
D)   comparative analytics. B

Question 18

The goal of data mining related to analyzing data for unexpected relationships is:

Accepted Answer

A)   explanatory.
B)   confirmatory.
C)   exploratory.
D)   laboratory. C

Question 19

First-degree or complete price discrimination relates to:

Accepted Answer

A)   the minimum price customers are willing to pay.
B)   the maximum price customers are willing to pay.
C)   the preferred product based on personal preference.
D)   the number of products customers are willing to purchase.

Question 20

One major source of data for analytics is:

Accepted Answer

A)   government.
B)   index cards.
C)   search engine data.
D)   newspapers.

Exam 11: Analytics and Its Implications

One of the best known uses of data analytics in business is:

Correct AnswerverifiedC

Descriptive, predictive, and ________ are the three main types of analytics.

Correct AnswerverifiedShow Answer

Companies learn a lot about customers because they leave clues in all of the following ways EXCEPT:

Correct AnswerverifiedShow Answer

Allowing users to dive deeper into the view of data with online analytical processing (OLAP) is an important part of:

Correct AnswerverifiedShow Answer

Discuss some of the technologies enabling infrastructure advances in data management

Correct AnswerverifiedSome of the technologies are: Massively ...View AnswerShow Answer

Many developing countries are using advanced applications of analytics to utilize data collected from mobile devices.

Correct AnswerverifiedShow Answer

Application of statistical and computational methods to predict data events is:

Correct AnswerverifiedShow Answer

________ are examples of Business Intelligences and Analytics 3.0 because they have millions of observations per second.

Correct AnswerverifiedShow Answer

________ are not used for querying and analyzing data stored in data warehouses.

Correct AnswerverifiedShow Answer

Smartphones can produce millions of observations per second making them Business Intelligence and Analytics 3.0.

Correct AnswerverifiedShow Answer

The applications of analytics are not just limited to business but extend to a wide-array of human activity.

Correct AnswerverifiedShow Answer

________ is arguably the most common concern by individuals regarding big data analytics.

Correct AnswerverifiedShow Answer

Analytics are typically divided into three major categories (i.e. descriptive analytics). Describe each category and provide an example question that each category would address.

Correct AnswerverifiedAnalytics are divided into descriptive, ...View AnswerShow Answer

Using data to predict events is an example of predictive analytics.

Correct AnswerverifiedShow Answer

Customers leave clues about their preferences when navigating a company's Web site.

Correct AnswerverifiedShow Answer

All of the following are categorizations of human activity affected by big data analytics EXCEPT:

Correct AnswerverifiedShow Answer

When online analytical processing (OLAP) studies last year's sales, this represents:

Correct AnswerverifiedB

The goal of data mining related to analyzing data for unexpected relationships is:

Correct AnswerverifiedC

First-degree or complete price discrimination relates to:

Correct AnswerverifiedShow Answer

One major source of data for analytics is:

Correct AnswerverifiedShow Answer

Correct Answer
verified
C

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified
Some of the technologies are: Massively ...
View Answer

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified
Analytics are divided into descriptive, ...
View Answer

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified
B

Correct Answer
verified
C

Correct Answer
verified

Correct Answer
verified