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Exam 17: Managing Technology and Innovation

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Question 61

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Volume controls on an MP3 player are an example of a(n) ________ technology.

A) emerging
B) pacing
C) key
D) base
E) ancillary

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Question 62

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Identify and discuss the four categories of technology in terms of their competitive value. Give an example for each.

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Question 63

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"Kaito, I agree with your recommendation to purchase the new instrument, even though we could develop and manufacture it internally. A purchase will be most ________, as long as you recognize that others will have it as well; in other words, it will not offer a ________," said Philippe Jerrard, operations manager.

Which of the following is a first-mover advantage for a technology innovator?

A focused organizational effort to create a new product or process via technological advances is called

Researchers at SunStrength Inc. found a new solar-power technology suitable for cell phones. However, the technology is still being developed and is yet to be proved functional. Activoice Inc. has developed a very useful cell-phone technology based on voice activation. However, the technology is expensive and has yet to prove its full value. Ocean Gale Corp. has developed a technology that can be used with any cell-phone lithium-ion battery to reduce energy consumption. The system has proved to be very effective, but not all cell-phone manufacturers have adopted it yet.Activoice Inc. has developed a useful cell-phone technology that has yet to prove its full value. This is an example of a(n) ________ technology.

If a product champion lacks the power and financial resources to initiate innovations alone, he or she seeks sponsorship from an executive champion.

An innovation will spread faster if it

Lowland Corp. devised a Wi-Fi based home security system that was not very popular initially. However, a few years later, the technology was in high demand in the market. This is an example of

Which of the following is considered an enemy of technological innovation?

The process of comparing an organization's practices and technologies to those of other companies is known as

"We have rapidly grown into a top-tier provider of environmental services worldwide, and our clients expect us to employ top-tier talent and use top-tier technological innovation," said Lucien Dittlinger, Chief Technology Officer. "Therefore, over the next two years, our company is going to devise strategies for exploiting technological innovation. But, before we do this, we first have to gain a clear understanding of our current technology base, to determine which technologies offer the most competitive value." The first step that Lucien is describing is

________ technologies are those that are commonplace in the industry; everyone must have them to be able to operate.

Discuss organizational suitability when deciding on technology innovations.

Researchers at SunStrength Inc. found a new solar-power technology suitable for cell phones. However, the technology is still being developed and is yet to be proved functional. Activoice Inc. has developed a very useful cell-phone technology based on voice activation. However, the technology is expensive and has yet to prove its full value. Ocean Gale Corp. has developed a technology that can be used with any cell-phone lithium-ion battery to reduce energy consumption. The system has proved to be very effective, but not all cell-phone manufacturers have adopted it yet.Ocean Gale Corp.'s new system is a proven, effective technology that some companies are using to their competitive advantage. This system is an example of a(n)

Bridget has to decide whether it is the right time to adopt a new technology for her department. Besides considering the potential benefits of the new technology, which of the following factors should have the most influence on her decision?

Mike worked at the Stanford Molding Company as a technician, and he developed an instrument to help test the quality of plastic products. The section supervisor, Keith, thought that Mike's instrument was so clever that the company should make it widely available for all technicians in the company. Keith convinced a number of other managers to have their employees try Mike's innovation. Keith's role in developing the new device is that of a(n)

Total Vital Life Inc. develops foods and beverages aimed at boosting the energy levels of athletic and active individuals. In a product development meeting, Justin suggests that Total Vital Life acquire a newly developed technology for infusing vitamin and mineral blends into food, created by Sound Nutrition Co. Justin believes that it would be easiest and fastest to acquire the technology straight from Sound Nutrition. Matthew, although supportive of the infusing idea, feels that the methodology behind the next generation of Total Vital bars should be kept exclusive. Matthew knows it may take longer to produce the technology and the bars, but he feels that the competitive advantage and exclusivity are worth the wait. Finally, Marci likes Justin's idea of incorporating the Sound Nutrition technology but feels that Total Vital does not possess sufficient financial resources to buy the technology outright. She suggests that they should opt for something more economical.Which method of acquiring technology would meet Marci's expectations?

The exploding growth in piracy or fakery of patented pharmaceuticals, software, and other products has added new barriers to

Product innovation is a change in the