Question 1

According to writing experts, approximately what percentage of time should you spend on the prewriting phase of a business message?

Accepted Answer

A)  90 percent
B)  50 percent
C)  25 percent
D)  5 percent

Question 2

Although messages may have a primary and a secondary audience, the writer needs to profile only the primary audience to determine the best presentation of the message.

Accepted Answer

A) True 
 B)False

Question 3

Jargon should never be used in business writing.

Accepted Answer

A) True 
 B)False

Question 4

Which of the following is most acceptable for business writing?

Accepted Answer

A)  Every physician must carry his own malpractice insurance.
B)  Every physician must carry their own malpractice insurance .
C)  All physicians must carry their own malpractice insurance.
D)  Every physician must carry his or her own malpractice insurance.

Question 5

The primary purposes of most business documents are to inform and to persuade. A common secondary purpose is sales growth.

Accepted Answer

A) True 
 B)False

Question 6

Which of the following represents the best business writing?

Accepted Answer

A)  We regret that we are unable to accept you as a credit customer at this time.
B)  You will never be sorry that you opened a checking account with our bank.
C)  We cannot accept the returned merchandise because it is not resalable.
D)  You can return all resalable merchandise for a store credit.

Question 7

Business writing is very similar to academic writing, in that you should focus on discussing your feelings and displaying your knowledge.

Accepted Answer

A) True 
 B)False

Question 8

The process of translating a message from its symbol form into meaning is called

Accepted Answer

A)  feedback.
B)  decoding.
C)  encoding.
D)  noise.

Question 9

____________________ voice is generally preferred in business writing because it specifies who is doing the acting.

Accepted Answer

The answer of ____________________ voice is generally preferred in business...

Question 10

Shannon is writing a proposal to the board of directors to upgrade the company's computer equipment. After completing the prewriting phase, Shannon should immediately start composing the proposal.

Accepted Answer

A) True 
 B)False

Question 11

A helpful acronym to remember when considering audience benefits is _____________.

Accepted Answer

The answer of A helpful acronym to remember when considering...

Question 12

Which of the following sentences demonstrates conversational business writing?

Accepted Answer

A)  Your return policy is the worst.
B)  I am upset about your return policy.
C)  Your return policy has provoked me to write this letter.
D)  All answer choices reflect conversational business writing.

Question 13

The ability to prepare concise, audience-centered, persuasive, and purposeful messages comes naturally.

Accepted Answer

A) True 
 B)False

Question 14

The final task in the third phase of the writing process is evaluating your message to decide whether it accomplishes your goal.

Accepted Answer

A) True 
 B)False

Question 15

Communication is successful only when

Accepted Answer

A)  verbal feedback has been sent to the receiver.
B)  no noise occurs during the communication process.
C)  verbal and nonverbal feedback have been sent to the receiver.
D)  the receiver understands an idea as the sender intended it.

Question 16

Positive language in business messages

Accepted Answer

A)  is an attempt to mislead readers.
B)  conveys less information than negative language.
C)  grants the reader all requests or demands.
D)  tells what is and what can be done .

Question 17

The communication process begins when the receiver provides feedback to the sender.

Accepted Answer

A) True 
 B)False

Question 18

Media richness  refers to

Accepted Answer

A)  a message's impact on the company's bottom line
B)  how much a communication channel costs the company to use
C)  the extent to which a channel represents all of the information available
D)  the receiver's actions upon receiving the message

Question 19

One of the most important questions you can ask yourself as you begin to compose a message is What do I hope to achieve?

Accepted Answer

A) True 
 B)False

Question 20

Which of the following demonstrates effective business writing?

Accepted Answer

A)  All executives and their wives will attend the Reno conference.
B)  A salesman must meet monthly sales quotas.
C)  The female attorney graduated from Yale.
D)  The office personnel will assist you with your forms.

Exam 2: Planning Business Messages

The process of translating a message from its symbol form into meaning is called

Correct AnswerverifiedShow Answer

The final task in the third phase of the writing process is evaluating your message to decide whether it accomplishes your goal.

Correct AnswerverifiedShow Answer

Positive language in business messages

Correct AnswerverifiedShow Answer

The primary purposes of most business documents are to inform and to persuade. A common secondary purpose is sales growth.

Correct AnswerverifiedShow Answer

Business writing is very similar to academic writing, in that you should focus on discussing your feelings and displaying your knowledge.

Correct AnswerverifiedShow Answer

The ability to prepare concise, audience-centered, persuasive, and purposeful messages comes naturally.

Correct AnswerverifiedShow Answer

Which of the following sentences demonstrates conversational business writing?

Correct AnswerverifiedShow Answer

Jargon should never be used in business writing.

Correct AnswerverifiedShow Answer

A helpful acronym to remember when considering audience benefits is _____________.

Correct AnswerverifiedShow Answer

One of the most important questions you can ask yourself as you begin to compose a message is What do I hope to achieve?

Correct AnswerverifiedShow Answer

____________________ voice is generally preferred in business writing because it specifies who is doing the acting.

Correct AnswerverifiedShow Answer

Although messages may have a primary and a secondary audience, the writer needs to profile only the primary audience to determine the best presentation of the message.

Correct AnswerverifiedShow Answer

Shannon is writing a proposal to the board of directors to upgrade the company's computer equipment. After completing the prewriting phase, Shannon should immediately start composing the proposal.

Correct AnswerverifiedShow Answer

Which of the following represents the best business writing?

Correct AnswerverifiedShow Answer

The communication process begins when the receiver provides feedback to the sender.

Correct AnswerverifiedShow Answer

Communication is successful only when

Correct AnswerverifiedShow Answer

Media richness refers to

Correct AnswerverifiedShow Answer

Which of the following is most acceptable for business writing?

Correct AnswerverifiedShow Answer

Which of the following demonstrates effective business writing?

Correct AnswerverifiedShow Answer

According to writing experts, approximately what percentage of time should you spend on the prewriting phase of a business message?

Correct AnswerverifiedShow Answer

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