Question 1

Which of the following sentences demonstrates conversational business writing?

Accepted Answer

A)   Your return policy really ticks me off.
B)   I am upset about your return policy.
C)   Your return policy has provoked me to write this letter.
D)   All answer choices reflect conversational business writing.

Question 2

The following sentence represents an audience focus: Our product guarantee becomes effective after we receive full payment.

Accepted Answer

A) True 
 B)False

Question 3

The ability to prepare concise, audience-centered, persuasive, and purposeful messages comes naturally.

Accepted Answer

A) True 
 B)False

Question 4

You should plan to spend equal amounts of time on each phase of the writing process.

Accepted Answer

A) True 
 B)False

Question 5

Face-to-face conversation is a richer medium than a written report.

Accepted Answer

A) True 
 B)False

Question 6

Positive language generally conveys more information than negative language does.

Accepted Answer

A) True 
 B)False

Question 7

The primary purpose of business writing is typically to inform or persuade; a common secondary purpose is to

Accepted Answer

A)   promote goodwill.
B)   comply with governmental regulations.
C)   create written documentation.
D)   avoid lawsuits.

Question 8

Converting ideas into words or gestures to convey meaning is called

Accepted Answer

A)   feedback.
B)   decoding.
C)   encoding.
D)   nonverbal communication.

Question 9

Profiling the audience for a business message helps the writer

Accepted Answer

A)   identify the appropriate tone, language, and channel.
B)   guarantee that the audience will respond positively to the message.
C)   select slang the audience will recognize and appreciate.
D)   create a perfect first draft.

Question 10

You are more likely to achieve your communication goals if you profile your audience and shape the message to that profile.

Accepted Answer

A) True 
 B)False

Question 11

Communication noise

Accepted Answer

A)   occurs only with the sender in the communication process.
B)   includes only environmentally produced sounds that prevent the message from being transmitted.
C)   is anything that interrupts the transmission of a message.
D)   describes the medium over which the message travels.

Question 12

Business writers who use words such as interrogate, remuneration, and terminate are using language many readers would consider

Accepted Answer

A)   slang.
B)   conversational.
C)   jargon.
D)   unfamiliar.

Question 13

Which of the following represents the best business writing?

Accepted Answer

A)   We regret that we are unable to accept you as a credit customer at this time.
B)   You will never be sorry that you opened a checking account with our bank.
C)   We cannot accept the returned merchandise because it is not resalable.
D)   You can return all resalable merchandise for a store credit.

Question 14

Jorge must inform Samantha that she is not eligible to have an August vacation for which she recently applied. Which of the following sentences best demonstrates the "you" view Jorge should use in denying Samantha's application?

Accepted Answer

A)   I have not approved your August vacation because you applied too late.
B)   We didn't receive your application early enough for the August vacation schedule.
C)   Although the August vacation schedule is full, you may qualify for a vacation in September if you apply now.
D)   The August vacation schedule was posted in May. You should have consulted it earlier.

Question 15

Whenever possible in business writing, substitute longer, less familiar words for shorter, simpler words.

Accepted Answer

A) True 
 B)False

Question 16

Senders should avoid asking their receivers questions such as, "Am I making myself clear?" or "Is there anything you don't understand?"

Accepted Answer

A) True 
 B)False

Question 17

The final task in the third phase of the writing process is evaluating your message to decide whether it accomplishes your goal.

Accepted Answer

A) True 
 B)False

Question 18

Translating a message from its symbol form into meaning involves encoding.

Accepted Answer

A) True 
 B)False

Question 19

One technique that improves business writing is the use of empathy. Empathy refers to

Accepted Answer

A)   using inclusive language to eliminate bias.
B)   putting yourself in the receiver's shoes to adapt the message to the receiver's needs.
C)   appealing to the audience by using a sender focus.
D)   formatting documents to meet business standards.

Question 20

Which of the following is most acceptable for business writing?

Accepted Answer

A)   Every physician must carry his own malpractice insurance.
B)   Every physician must carry their own malpractice insurance.
C)   All physicians must carry their own malpractice insurance.
D)   Every physician must carry his or her own malpractice insurance.

Exam 2: Planning Business Messages

Converting ideas into words or gestures to convey meaning is called

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The ability to prepare concise, audience-centered, persuasive, and purposeful messages comes naturally.

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The final task in the third phase of the writing process is evaluating your message to decide whether it accomplishes your goal.

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You should plan to spend equal amounts of time on each phase of the writing process.

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Profiling the audience for a business message helps the writer

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Whenever possible in business writing, substitute longer, less familiar words for shorter, simpler words.

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The following sentence represents an audience focus: Our product guarantee becomes effective after we receive full payment.

Correct AnswerverifiedShow Answer

Positive language generally conveys more information than negative language does.

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Which of the following sentences demonstrates conversational business writing?

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The primary purpose of business writing is typically to inform or persuade; a common secondary purpose is to

Correct AnswerverifiedShow Answer

You are more likely to achieve your communication goals if you profile your audience and shape the message to that profile.

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Business writers who use words such as interrogate, remuneration, and terminate are using language many readers would consider

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One technique that improves business writing is the use of empathy. Empathy refers to

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Senders should avoid asking their receivers questions such as, "Am I making myself clear?" or "Is there anything you don't understand?"

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Jorge must inform Samantha that she is not eligible to have an August vacation for which she recently applied. Which of the following sentences best demonstrates the "you" view Jorge should use in denying Samantha's application?

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Translating a message from its symbol form into meaning involves encoding.

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Communication noise

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Which of the following represents the best business writing?

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Which of the following is most acceptable for business writing?

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Face-to-face conversation is a richer medium than a written report.

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