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Average total cost (ATC) is calculated as follows:


A) ATC = (change in total cost) /(change in quantity of output) .
B) ATC = (change in total cost) /(change in quantity of input) .
C) ATC = total cost/quantity of output.
D) ATC = total cost/quantity of input.

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Which of the following statements is false?


A) The marginal cost of the fifth unit of output equals the total cost of five units minus the total cost of four units.
B) The total variable cost of seven units equals the average variable cost of seven units times seven.
C) If marginal cost is rising, then average variable cost must be rising.
D) The marginal cost of the fifth unit of output equals the total variable cost of five units minus the total variable cost of four units.

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The total cost curve gets steeper as output increases due to


A) diseconomies of scale.
B) economies of scale.
C) diminishing marginal product.
D) increasing returns to scale.

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Figure 13-8 The figure below depicts average total cost functions for a firm that produces automobiles. Figure 13-8 The figure below depicts average total cost functions for a firm that produces automobiles.    -Refer to Figure 13-8.Which curve represents the long-run average total cost? A) ATCA B) ATCB C) ATCC D) ATCD -Refer to Figure 13-8.Which curve represents the long-run average total cost?


A) ATCA
B) ATCB
C) ATCC
D) ATCD

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If marginal cost is below average total cost,then average total cost


A) is constant.
B) is falling.
C) is rising.
D) may rise or fall depending on the size of fixed costs.

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Economists normally assume that the goal of a firm is to


A) maximize its total revenue.
B) maximize its profit.
C) minimize its explicit costs.
D) minimize its total cost.

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If the average total cost curve is falling,what is necessarily true of the marginal cost curve? If the average total cost curve is rising,what is necessarily true of the marginal cost curve?

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When average total cost curve ...

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Industrial organization is the study of how


A) labor unions organize workers in industries.
B) profitable firms are in organized industries.
C) industries organize for political advantage.
D) firms' decisions regarding prices and quantities depend on the market conditions they face.

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In the long run,


A) inputs that were fixed in the short run remain fixed.
B) inputs that were fixed in the short run become variable.
C) inputs that were variable in the short run become fixed.
D) variable inputs are rarely used.

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Economists and accountants both include forgone income as a cost to a small business owner.

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One assumption that distinguishes short-run cost analysis from long-run cost analysis for a profit-maximizing firm is that in the short run,


A) output is not variable.
B) the number of workers used to produce the firm's product is fixed.
C) the size of the factory is fixed.
D) there are no fixed costs.

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Table 13-8 Table 13-8    -Refer to Table 13-8.What is the variable cost of producing 8 gigaplots at Jimmy's Gigaplot factory? A) $120 B) $140 C) $155 D) $160 -Refer to Table 13-8.What is the variable cost of producing 8 gigaplots at Jimmy's Gigaplot factory?


A) $120
B) $140
C) $155
D) $160

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The marginal cost curve crosses the average total cost curve at


A) the efficient scale.
B) the minimum point on the average total cost curve.
C) a point where the marginal cost curve is rising.
D) All of the above are correct.

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Economists normally assume that the goal of a firm is to (i) make profit as large as possible even if it means reducing output. (ii) make profit as large as possible even if it means incurring a higher total cost. (iii) make revenue as large as possible.


A) (i) and (ii) are true.
B) (i) and (iii) are true.
C) (ii) and (iii) are true.
D) (i) , (ii) , and (iii) are true.

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Marginal cost is equal to average total cost when


A) average variable cost is falling.
B) average fixed cost is rising.
C) marginal cost is at its minimum.
D) average total cost is at its minimum.

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Scenario 13-2 Zach took $400,000 out of the bank and used it to start his new cookie business. The bank account pays 3 percent interest per year. During the first year of his business, Zach sold 6,000 boxes of cookies for $2.50 per box. Also, during the first year, the cookie business incurred costs that required outlays of money amounting to $9,000. -Refer to Scenario 13-2.Zach's economic profit for the year was


A) $-506,000.
B) $-6,000.
C) $3,000.
D) $6,000.

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Dolores used to work as a high school teacher for $40,000 per year but quit in order to start her own catering business.To buy the necessary equipment,she withdrew $20,000 from her savings,(which paid 3 percent interest) and borrowed $30,000 from her uncle,whom she pays 3 percent interest per year.Last year she paid $25,000 for ingredients and had revenue of $60,000.She asked Louis the accountant and Greg the economist to calculate her profit for her.


A) Louis says her profit is $34,100 and Greg says her profit is $6,500.
B) Louis says her profit is $34,100 and Greg says she lost $6,500.
C) Louis says her profit is $35,000 and Greg says she lost $5,000.
D) Louis says her profit is $33,500 and Greg says her profit is 33,500.

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Table 13-8 Table 13-8    -Refer to Table 13-8.What is the marginal cost of the 2nd gigaplot at Jimmy's Gigaplot factory? A) $14 B) $15 C) $28 D) $34 -Refer to Table 13-8.What is the marginal cost of the 2nd gigaplot at Jimmy's Gigaplot factory?


A) $14
B) $15
C) $28
D) $34

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Table 13-8 Table 13-8    -Refer to Table 13-8.What is the average fixed cost of producing 8 gigaplots at Jimmy's Gigaplot factory? A) $2.12 B) $3.13 C) $20.00 D) $24.37 -Refer to Table 13-8.What is the average fixed cost of producing 8 gigaplots at Jimmy's Gigaplot factory?


A) $2.12
B) $3.13
C) $20.00
D) $24.37

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Table 13-5 Table 13-5    -Refer to Table 13-5.The average variable cost of producing four widgets is A) $2.00 B) $2.50 C) $3.33 D) $5.00 -Refer to Table 13-5.The average variable cost of producing four widgets is


A) $2.00
B) $2.50
C) $3.33
D) $5.00

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