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Exam 9: Enterprise Applications to Manage Supply Chains and Respond to Customers

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Question 21

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You have been asked to implement enterprise software for a manufacturer of kitchen appliances.What is the first step you should take?

A) Select the functions of the system you wish to use.
B) Select the business processes you wish to automate.
C) Map the company's business processes to the software's business processes.
D) Map the software's business processes to the company's business processes.

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Question 22

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In addition to reducing costs,supply chain management systems help increase sales.

A) decrease sales
B) increase sales
C) increase market share
D) decrease market share

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Question 23

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A firm's __________________________ is a network of organizations and business processes for procuring raw materials,transforming these materials into intermediate and finished products,and distributing the finished products to customers.

Which of the following would not be considered a contact point?

Nike's contract suppliers manufacture sneakers from scratch.

In order to achieve maximum benefit from an enterprise software package,a business

Sales and marketing processes include general ledger,accounts payable,accounts receivable,fixed assets,cash management and forecasting,product-cost accounting,cost-centre accounting,asset accounting,tax accounting,credit management,and financial reporting.

Cycle time refers to the total elapsed time from the beginning to the end of a process.

Major CRM application software vendors include Oracle and SAP.

The total time it takes to complete a business process,from start to finish,is called its ________ time.

The upstream portion of the supply chain consists of the organizations and processes for distributing and delivering products to the final customers.

Cross-selling is the marketing of complementary products to customers.

Selling a customer with a checking account a home improvement loan is an example of

In a pull-based model of SCM systems,production master schedules are based on forecasts of demand for products.

Capabilities of supply chain execution systems would not include

You have been hired by Croydon Visiting Nurse Services,whose business processes are all manual,paper-based processes.How might a CRM system benefit them?

Analytical CRM uses tools to analyze customer data collected from the firm's customer touch points and from other sources.

In a push-based model of SCM systems,actual customer orders or purchases trigger events in the supply chain.

CRM execution systems manage the flow of products through distribution centres and warehouses to ensure that products are delivered to the right locations in the most efficient manner.

Which supply chain planning function determines how much product is needed to satisfy all customer demands?