FiltersDone

Question type

Essay

Multiple Choice

Short Answer

True False

Matching

Exam 8: E-Commerce

Show Answer

Share

---

All types

Filters

Study FlashcardsPractice ExamLearn

Question 1

Essay

Review LaterAdd Note

Review Later

Describe the merchant model of e-commerce.

Correct Answer

verified

The merchant model transfers the old ret...

View Answer

Show Answer

Question 2

Essay

Review LaterAdd Note

Review Later

What are the advantages of business-to-business (B2B)e-commerce?

Correct Answer

verified

Business-to-business (B2B)e-commerce lowers production costs and improves accuracy by eliminating many labor-intensive tasks,such as creating invoices and tracking payments manually.In addition,the information flow with business partners is improved by creating a direct online connection in the supply chain network,which reduces delivery time.In other words,raw materials are received faster,and information related to customers' demands is transferred faster.Improved electronic communication between business partners improves overall communication,which results in better inventory management and control.

Question 3

Multiple Choice

Review LaterAdd Note

In Web marketing,identify the technology in which information is sent to users based on their previous inquiries,interests,or specifications.

E-business includes transactions that generate demand for goods and services.

Any element of a Web page that is clicked counts as a _____ to a server.

In the context of Web marketing,_____ are display ads that appear on top of a browser window,blocking the user's view.

Government and nonbusiness organizations are refrained from using e-commerce applications.

Identify a similarity between e-commerce and traditional commerce.

Explain the concept of click-and-brick e-commerce with an example.

The _____ represents the value added by supporting primary activities of a value chain.

A rising healthcare center approaches a media buyer to promote the center.This process is called media buying.Identify the type of market the center belongs to from the following.

Describe business-to-consumer (B2C)e-commerce.Provide examples of companies that are involved in this type of e-commerce and explain the difference between pure-play companies and brick-and-mortar companies with an online sales presence.

Short-range wireless communication technologies and 3G and 4G networks support mobile commerce (m-commerce)applications.

Identify a marketplace model that generates revenue from the fees charged for matching buyers and sellers.

One method of conducting voice-based e-commerce is using e-wallets.

_________ e-commerce is a mix of traditional commerce and e-commerce.

A Web page displayed when a user first visits a site is called a(n) _____.

In a third-party exchange marketplace model,a(n) _________ concentrates on a specific industry or market.

What can sellers do by participating in buyer-side marketplaces?

_____ offers a secure,convenient,and portable tool for online shopping that stores personal and financial information,such as credit card numbers,passwords,and PINs.