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What are the "five forces of industry competitive analysis" put forth by Porter? What effect has the Internet had on the bargaining power of buyers and sellers?

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One of the most popular frameworks for e...

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A(n) _____ is the symbolic embodiment of all the information connected with a product or service.


A) trademark
B) copyright
C) patent
D) brand
E) advertisement

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A decision situation where one party has more or better information than its counterparty is called a(n) _____.

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informatio...

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Which of the following represents one of the sources of switching costs?


A) Marketing expenses
B) Mergers and acquisitions
C) Greenfield investments
D) Search costs
E) Obsolete technology

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_____ hold intellectual property not with the goal of bringing novel innovations to market but instead in hopes that they can sue or extort large settlements from others.

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_____, also known as the Industry and Competitive Analysis, is a popular framework for examining a firm's competitive environment.

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Porter's five forces

When technology can be matched quickly, it is rarely a source of competitive advantage.

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Consumers buying commodities are highly _____ since they have so many similar choices.


A) quality-conscious
B) price-focused
C) brand-driven
D) technologically discriminating
E) loyal

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A firm's financial performance that consistently outperforms its industry's peers is known as operational effectiveness.

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According to the resource-based view of competitive advantage, if a firm is to maintain a sustainable competitive advantage, it must control a set of resources that have four critical characteristics. Which of the following is one of those characteristics?


A) Valuable
B) Easily substitutable
C) Perfectly imitable
D) Commonly available
E) Innovative

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Political shock and social changes can help alter the competitive landscape.

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_____ software is implemented in modules to automate the entire value chain.

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Enterprise...

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List the various components of a value chain and give a brief description of each of them.

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The value chain is the "set of activities through which a product or service is created and delivered to customers. There are five primary components of the value chain and four supporting components. The primary components are as follows: Inbound logistics-getting needed materials and other inputs into the firm from suppliers Operations-turning inputs into products or services Outbound logistics-delivering products or services to consumers, distribution centers, retailers, or other partners Marketing and sales-customer engagement, pricing, promotion, transaction Support-service, maintenance, and customer support The secondary components are: Firm infrastructure-functions that support the whole firm, including general management, planning, IS, and finance Human resource management-recruiting, hiring, training, and development Technology / research and development-new product and process design Procurement-sourcing and purchasing functions

_____ Law is said to be at play when the value of a product or service increases as its number of users expands.


A) Amdahl's
B) Bradford's
C) Campbell's
D) Metcalfe's
E) Einasto's

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D

A firm's financial performance that consistently outperforms its industry's peers is known as _____.


A) comparative advantage
B) absolute advantage
C) sustainable competitive advantage
D) first mover advantage
E) operational efficiency advantage

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In the United States, business models cannot be patented because the field of business is extremely dynamic.

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Moving first pays off when the time lead is used to create:


A) the latest technology at a firm's production plant.
B) operational effectiveness to harness maximum profitability.
C) critical resources for competitive advantage.
D) high stock value to generate funds for expansion.
E) market entry to ensure sustainable competitive advantage.

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Which of the following represents one of the primary components of the value chain?


A) Outbound logistics
B) Firm infrastructure
C) Human resource management
D) Research and development
E) Procurement

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Leveraging consumers to promote a product or service is known as _____.


A) straddling
B) affiliating
C) long tailing
D) crowdsourcing
E) viral marketing

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Many telecom firms began digging up the ground and laying webs of fiberglass to meet the growing demand for Internet connectivity. However, rivals and startups began to imitate these firms and soon these new assets were not so rare and each day they seemed to be less valuable. It can be inferred from this example that:


A) resource-based thinking can help avoid the trap of carelessly entering markets simply because growth is spotted.
B) the telecommunications market is only big enough to support one or two major players.
C) the immense scale advantages enjoyed by major firms can help them fight off competition from newer entrants.
D) technology assets that require high investment and maintenance are liable to becoming obsolete much quicker than others.
E) the scale of technology investment required to run a business is not a huge enough factor to act as a barrier to entry for new, smaller competitors.

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