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The most important elements in a business model include all of the following except:


A) Selecting a growth strategy
B) Verifying that sufficient demand exists for a given product at a given price in a particular market
C) Selecting unique features and technologies to be imbedded into the products or services
D) Determining how to capture a portion of the value created in terms of revenues and profits
E) Identifying market segments to be targeted

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A business-level strategy consists of the competitive approach of a single line-of-business instead of the entire corporation.

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Only one firm at a time can pursue a particular business-level strategy.

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How can a firm be successful by pursuing a differentiation strategy? What are some of the risks associated with a differentiation strategy?

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The only way a differentiation strategy ...

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A competitive shakeout usually occurs at the beginning of the growth stage of the product life cycle.

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Experience effects mean:


A) An employee can easily learn to do several different jobs within a firm
B) Employees learn to do jobs more efficiently with repetition
C) Employees who are slow to learn new tasks will require additional training time
D) The time required to complete a task will decrease as a predictable function of the number of times the task is repeated
E) Both B and D are correct

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Which of the following is an accurate statement about economies of scale?


A) Production costs per unit are less in a large facility than in a small facility
B) The more product a company makes,the lower its variable production costs
C) Economies of scale are identical to throughput
D) Doubling factory size typically doubles fixed costs
E) Companies with economies of scale have high capacity utilization

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A multidomestic approach to international markets:


A) Involves the production and marketing of one product design throughout the world
B) Involves custom tailoring of products and services around individual market needs
C) Is almost always preferable to a global strategy
D) Is almost always less costly than a global strategy
E) Is only appropriate when economic efficiencies are possible

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In differentiation strategies,the emphasis is on creating value through uniqueness.

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Economies of scale can contribute to reduced costs per unit.

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Competitive tactics are concerned with how the firm intends to position itself to create value for its customers.

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Generic strategies are concerned with:


A) The competitive tactics firms use to protect their competitive positions
B) How the firm intends to position itself to create value for its customers
C) Selection of the business areas in which the firm will compete
D) Functional strategies the firm will pursue
E) None of the above

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What is a cost leadership strategy? How might a firm pursue it? What are some of the risks associated with this strategy?

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Firms pursuing cost leadership set out t...

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During the maturity stage of the industry life cycle:


A) Product differentiation becomes easier to establish
B) Customers focus on product quality and availability
C) Firms have an opportunity to create entry barriers
D) High-volume production tends to dominate manufacturing strategy
E) First-mover advantages are commonly available

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An organization would like to expand overseas.Its managers have considered pursing the expansion through a joint venture,but they are concerned that using a joint venture would limit the amount of profits they can make and also limit their control of the venture.Which of the following global expansion tactics should you suggest to these managers?


A) Exporting
B) Transnational symbiotic venturing
C) A greenfield venture
D) Franchising
E) Licensing

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A firm pursuing a "blue ocean" strategy:


A) Will collaborate with competitors to create a stronger market position
B) Will utilize a best cost generic strategy,but in a completely unique way
C) Will threaten to retaliate against competitive actions
D) Will erect huge barriers to competition
E) Will pursue political lobbying

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Exporting,licensing,and franchising are international expansion tactics.

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At the maturity stage of the life cycle,revenue growth accelerates rapidly.

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What are the key elements in defining a business model?

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Some of the most important elements in a...

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