A product line refers toA) a product and all its ancillary services (warranties, financing, etc.) .B) the variations within a product class.C) a specific product SKU that has a unique brand, size, or price.D) a group of product or service items that are closely related in terms of needs satisfied, uses, customer group, outlets, or price range.E) the entire product category or industry.

Question

A product line refers toA)  a product and all its ancillary services (warranties, financing, etc.) .B)  the variations within a product class.C)  a specific product SKU that has a unique brand, size, or price.D)  a group of product or service items that are closely related in terms of needs satisfied, uses, customer group, outlets, or price range.E)  the entire product category or industry.

Armando gonzalez · Accepted Answer

Final Answer : D, Explanation :  A product line is a group of related products or services that are marketed under a single brand and are similar in terms of the needs they satisfy, their use, the customer group they target, the outlets they are sold through, or their price range.

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