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Natalie Chico
on Oct 22, 2024

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A transnational strategy reflects a(n) ___ that respects diversity and values talents around the world.

A) monocentric view
B) ethnocentric view
C) polycentric view
D) geocentric view
E) concentric view

Geocentric View

An outlook in international business where a company sees the entire world as a potential market and strives to develop products or services that appeal globally.

Transnational Strategy

A business approach that involves operating globally while remaining responsive to local needs and conditions.

  • Determine and differentiate among multidomestic, transnational, and global strategies as types of multinational tactics.
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SK
Sathis KumarOct 22, 2024
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