Any consequence of a behavior that INCREASES the likelihood of that behavior being repeated is called

A) punishment.
B) reinforcement.
C) an aversive event.
D) classical conditioning.

Behavior Consequence

The outcome or result of an action, which can either reinforce the behavior or deter it in the future.

Reinforcement

A psychological principle involving the use of rewards or punishments to increase or decrease the likelihood of a particular behavior.

Aversive Event

An unpleasant or undesirable occurrence that can lead to changes in behavior or psychological state.