​Horizontal contracts generally run ______the goals of the customers

A) ​Indifferent to
B) In line with
C) Contrary to
D) ​None of the above

Horizontal Contracts

Agreements or cooperations between businesses that operate at the same level in the supply chain, often for mutual benefit or to reduce competition.

Customers' Goals

The objectives or desired outcomes that customers aim to achieve through purchasing goods or services.