In Scenario 10-2, in order to protect this new idea from her competition, Kimberly should apply for a ______.

A) patent
B) trademark
C) brand name
D) copyright

Patent

A form of protection for intellectual property provided to an inventor for a period of 17 years.

Brand Name

A distinctive title or symbol that identifies a product and differentiates it from competitors.

Trademark

A symbol, word, or phrase legally registered or established by use as representing a company or product, protecting the brand's identity.