Asked by
Dylan Conaway
on Dec 15, 2024Verified
Research indicates that consumers search for much more information when trying to evaluate services with which properties?
A) search
B) tangible
C) assurance
D) experience
E) credence
Credence Properties
Characteristics of a product or service that cannot be easily evaluated before purchase or consumption, often requiring expertise or trust in the provider.
Information Search
The process of seeking out data, facts, and insights to make informed decisions or gain knowledge on a particular subject.
- Determine the distinct properties of services as compared to tangible products.
- Comprehend the critical role of service quality dimensions in the evaluation of services.
Verified Answer
VR
Learning Objectives
- Determine the distinct properties of services as compared to tangible products.
- Comprehend the critical role of service quality dimensions in the evaluation of services.