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Self-serving bias explains personal success by internal causes and personal failures by external causes.
Internal Causes
Factors within a person or organization that influence outcomes, such as attitudes, motivations, or knowledge.
External Causes
Refer to factors or events outside of an organization or individual's control that impact outcomes, operations, or decisions.
Self-serving Bias
A common tendency for individuals to attribute their successes to internal factors while blaming external factors for their failures, which can affect self-assessment and behavior.
- Determine the impacts of self-serving bias and attributional mistakes.
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Learning Objectives
- Determine the impacts of self-serving bias and attributional mistakes.
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