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Terry Wilson
on Dec 09, 2024

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The two general approaches to ________ are the undifferentiated selling approach and the account segmentation approach.

A) customer sales planning.
B) route reporting.
C) sales call allocation.
D) account analysis.
E) quota scheduling.

Undifferentiated Selling

A marketing approach where a product or service is offered to the market without any modification or customization to meet varied customer needs.

Account Segmentation

The process of dividing customer accounts into distinct groups based on characteristics like size, needs, or purchasing behavior to tailor marketing and sales efforts.

Sales Call Allocation

The process of distributing or assigning sales calls or visits among sales team members based on criteria like territory, specialization, or workload.

  • Comprehend the strategies and approaches to territory management and sales call allocation.
  • Differentiate between the undifferentiated selling approach and account segmentation in managing sales territories.
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Shelli HensleyDec 16, 2024
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