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AmjAÐ AlBander
on Dec 13, 2024

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According to Figure 7-4 above, point A would most likely represent which option for entering the global marketplace?

A) joint venture
B) licensing
C) exporting
D) direct investment
E) franchise

Global Marketplace

An interconnected environment where goods, services, and labor are exchanged across national borders, fueled by globalization.

Direct Investment

An investment in the form of a controlling ownership in a business in one country by an entity based in another country.

Exporting

The business practice of selling goods or services produced in one country to buyers in another country.

  • Identify and discriminate among different global market entry plans.
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elisa baptisteDec 14, 2024
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