Asked by

Ashika Priya
on Dec 13, 2024

verifed

Verified

One variation of licensing is referred to as

A) direct investment.
B) joint ventures.
C) direct exporting.
D) franchising.
E) dual adaptation.

Franchising

A method of distributing products or services involving a franchisor, who establishes the brand’s trademark or trade name and a business system, and a franchisee, who pays a royalty and often an initial fee for the right to do business under the franchisor's name and system.

Licensing

The act of granting permissions to individuals or entities to use patented or copyrighted material, trademarks, or technology owned by another party, under agreed terms and conditions.

Variation

Differences in products, services, or processes that distinguish them from others in the same category.

  • Detail the specific differences that set apart licensing, franchising, and joint ventures.
verifed

Verified Answer

DB
DeAngelo BrightDec 14, 2024
Final Answer:
Get Full Answer