Sam Utley drives to a local convenience store to purchase milk. The store that sells milk to Utley most likely engages in ________ selling.

A) benefit
B) relationship
C) partnership
D) transformational
E) transaction

Question

Keyla Macias · Accepted Answer

Final Answer : E, Explanation :  The best choice is E, transactional selling. This is because the scenario describes a simple exchange of a product (milk) for money, which is the basis of transactional selling. Benefit selling involves highlighting the benefits of a product to the customer, relationship selling involves building a long-term relationship with the customer, partnership selling involves working closely with the customer to achieve mutual goals, and transformational selling involves transforming the customer's situation through the product or service being sold. None of these apply to the simple transaction of buying milk at a convenience store.

Sam Utley drives to a local convenience store to purchase milk. The store that sells milk to Utley most likely engages in ________ selling.

A) benefit
B) relationship
C) partnership
D) transformational
E) transaction

Definitions

Learning Objectives

Learning Objectives

Related questions

Sam Utley drives to a local convenience store to purchase milk. The store that sells milk to Utley most likely engages in ________ selling.A) benefitB) relationshipC) partnershipD) transformationalE) transaction

Definitions

Learning Objectives

Learning Objectives

Related questions

Sam Utley drives to a local convenience store to purchase milk. The store that sells milk to Utley most likely engages in ________ selling.

A) benefit
B) relationship
C) partnership
D) transformational
E) transaction